Lambert Pharmaceutical/Listerine
Description
1895-present
First introduced to the market in 1895 and marketed exclusively to dentists, Listerine quickly became a household name and became one of the first medical products offered over the counter in 1914. These two ads from 1917 advocate external and internal use of Listerine, advising users to apply it to cuts to prevent infection and to teeth to "overcome acid conditions in the mouth."
RRH
First introduced to the market in 1895 and marketed exclusively to dentists, Listerine quickly became a household name and became one of the first medical products offered over the counter in 1914. These two ads from 1917 advocate external and internal use of Listerine, advising users to apply it to cuts to prevent infection and to teeth to "overcome acid conditions in the mouth."
RRH